Race-ready style: The new Timex x Aston Martin watch collection is here

Race Ready Style
Race-ready style: The new Timex x Aston Martin watch collection is here / Credit: Aston Martin
Race Ready Style
Race-ready style: The new Timex x Aston Martin watch collection is here / Credit: Aston Martin

Timex Group partners with Aston Martin Aramco Formula One Team for an exclusive motorsport accessories range. The collaboration brings race-inspired design directly to Formula 1 enthusiasts worldwide. This September 2025 launch promises to deliver authentic F1 style beyond the circuit.

Formula 1 partnerships continue expanding beyond traditional boundaries as luxury watchmaker Timex Group joins forces with Aston Martin Aramco. This strategic alliance creates a comprehensive collection of racing-inspired accessories that capture the essence of high-speed competition and sophisticated engineering.

Japanese precision meets Formula 1 engineering excellence

The standout piece of this exclusive range features the DWF chronograph watch, engineered with meticulous attention to racing aesthetics. This timepiece showcases a robust 43mm carbon fibre case that mirrors the lightweight materials used in Formula 1 construction. The Japanese chronograph movement provides reliable precision timing capabilities essential for motorsport applications.

Distinctive design elements reflect Aston Martin Aramco’s racing DNA throughout the watch face. Dual square counters dominate the dial configuration, while signature green and lime accents create visual impact reminiscent of the team’s livery. The domed mineral glass protection ensures durability during active wear, maintaining clarity in various lighting conditions.

Racing-inspired controls add authentic motorsport character to the timepiece functionality. The pushers and crown draw inspiration from race light systems, featuring strategic red, amber, and green color coding. This thoughtful detail connects wearers directly to the Formula 1 starting procedure experience.

Comfort engineering for everyday racing enthusiasts

The NATO strap system prioritizes wearer comfort while maintaining motorsport authenticity. Anodized aluminum loops provide structural integrity without excessive weight, while the high-grip texture ensures secure positioning during active use. This combination delivers elevated everyday comfort suitable for both casual wear and sporting activities.

Complementing the flagship timepiece, the BAT silicone bangle offers adjustable lightweight construction perfect for dedicated racing fans. The expertly crafted accessory features :

  • Official Aston Martin Aramco logo integration
  • Signature team colorway application
  • Flexible sizing for universal fit
  • Durable silicone material construction

Matthew Chapman, Head of Licensing & Merchandise at Aston Martin Aramco, emphasizes the collection’s authentic motorsport connection. The range captures precision and passion that defines the Formula 1 team’s approach to competition and innovation.

Global distribution strategy targets racing lifestyle market

The September 2025 launch establishes comprehensive availability across multiple retail channels. Racing enthusiasts can access the collection through the official Aston Martin Aramco store, specialized watch retailers, and Timex Group’s established distribution network.

Premium e-commerce partnerships extend global reach, ensuring international accessibility for Formula 1 fans worldwide. This multi-channel approach recognizes the diverse shopping preferences of modern motorsport enthusiasts who seek authentic team merchandise.

The collaboration represents Timex Group’s design and manufacturing leadership in creating motorsport-inspired lifestyle products. Each piece channels competitive spirit, technical innovation, and bold aesthetic choices that resonate with Formula 1’s cutting-edge image.

Racing spirit transcends track boundaries

This partnership demonstrates how Formula 1 teams expand their brand presence beyond race weekends and television coverage. The collection enables fans to incorporate motorsport energy into their daily routines, creating tangible connections to their favorite racing teams.

Contemporary style meets racing heritage as these accessories bridge the gap between professional motorsport and lifestyle fashion. The products allow enthusiasts to express their Formula 1 passion through carefully crafted items that reflect the sport’s technological sophistication.

The Aston Martin Aramco and Timex Group collaboration sets new standards for motorsport merchandise, delivering authentic racing experiences that fans can wear and enjoy every day.

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