Haas unveils new logo and team name for 2023 with new title sponsor

2022 Abu Dhabi Grand Prix – Friday Tyre Analysis (Haas)
2022 Abu Dhabi Grand Prix – Friday Tyre Analysis (Haas)

Haas have revealed a fresh team logo for 2023 and a new team name for 2023 after agreeing to a title partnership with MoneyGram, the American payments company, announced at the United States Grand Prix in October.

The team, now known as MoneyGram Haas F1 Team, have been without a title sponsor since splitting with Russian-based company Uralkali following the Ukraine invasion in February 2022.

Haas launched the new logo and team name for the first time on Wednesday on their website and on social media.

Team Principal Guenther Steiner said: “We’re delighted we’ve hit January and will now officially be known as MoneyGram Haas F1 Team.

“When we announced MoneyGram’s title partnership with us back in October at the United States Grand Prix, this was the date we looked forward to as it’s a new year and a new name for us, complete with a new logo to launch.”

And the new look doesn’t stop there, with the team set for a new livery in 2023.

MoneyGram chairman and CEO Alex Holmes said it was an exciting time for “one of the world’s leading brands that powers cross-border money transfers”, adding: “It’s go time!”

MoneyGram Haas F1 Team also have a changed driver line-up for 2023, with German driver Nico Hulkenberg replacing his compatriot Mick Schumacher, who has moved to Mercedes as their reserve driver.


Want to save this information for later?

More in News

Has Lewis Hamilton Made Multiple Maranello Visits

Has Lewis Hamilton Made Multiple Maranello Visits?

There is ongoing speculation about whether Lewis Hamilton has ever ...
F1 Grand Prix Of Saudi Arabia Practice

Christian Horner Saga Expected To Conclude This Week

The controversy surrounding Christian Horner is nearing a conclusion, as ...

Kimi Antonelli To Test For Mercedes In 2024

Mick Schumacher may be more likely to test a McLaren ...
Helmut Marko

Big Names Forming A Queue, But Sergio Perez Still In The Driver’s Seat At Red Bull

Dr. Helmut Marko has acknowledged that there are at least ...
JEDDAH STREET CIRCUIT, SAUDI ARABIA - MARCH 16: Guenther Steiner, Team Principal, Haas F1 Team during the Saudi Arabian GP at Jeddah Street Circuit on Thursday March 16, 2023 in Jeddah, Saudi Arabia. (Photo by Andy Hone / LAT Images)

Steiner-Haas Divorce Due To Equity Impasse

Gunther Steiner has revealed that his departure from the Haas ...

Trending on F1 Chronicle