Jenson Button Joins Aston Martin Aramco as Team Ambassador for 2026

Aston Martin Aramco has appointed 2009 Formula One World Champion Jenson Button as its new Team Ambassador ahead of the 2026 FIA Formula One World Championship, adding one of the sport’s most respected modern figures to its growing project.

Button, the most recent British world champion to retire from Formula One, arrives with a career that spans multiple regulatory eras and manufacturers. Under a multi-year agreement, he will support the team’s media, partner and commercial activities as Formula One prepares for one of the most significant technical resets in its history.

The timing is notable. The 2026 season will introduce all-new power unit and chassis regulations and marks the beginning of Aston Martin Aramco’s works partnership with Honda, alongside long-term collaborations with Aramco and Valvoline. For Button, whose career has been closely linked with Honda, the move carries particular significance.

He claimed his first Formula One victory with Honda at the 2006 Hungarian Grand Prix and went on to secure the World Championship in 2009 during the manufacturer’s final season in the sport. More recently, Button added to his résumé by winning the Super GT Championship in Japan with Honda, reinforcing a relationship that has defined key moments of his racing career.

That continuity gives Button a rare perspective on how teams evolve through major regulation changes, experience that aligns closely with Aston Martin Aramco’s ambitions as it builds towards the next era.

Button’s appointment also sees him reunite with Fernando Alonso, his former McLaren team-mate during the 2015 and 2016 seasons, bringing together two world champions with first-hand experience of Formula One at its most competitive and most challenging.

Beyond the paddock, Button’s connection to Aston Martin runs deeper than the ambassador role. A long-time admirer of the marque, he owns and actively races a restored Aston Martin DB4, underlining a personal appreciation for the brand’s racing heritage and craftsmanship.

In his new role, Button will represent Aston Martin Aramco at key global events and across partner and media engagements, offering insight and credibility as the team continues to grow its international profile.

“Joining Aston Martin Aramco at such a pivotal moment for the team and the sport is hugely exciting,” Button said. “Honda’s return as a works partner was a major attraction, and I’m looking forward to bringing my experience with them into this role. The 2026 season is going to be fascinating, and I can’t wait to see where this project goes.”

Aston Martin Aramco managing director of commercial Jefferson Slack added:

“Jenson is one of the most respected figures of his generation. His world championship pedigree, deep understanding of Honda, and ability to connect with fans make him a valuable addition as we head into Formula One’s next era.”

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Written by

James Rees

A passionate motorsport journalist from Wales, with over 30 years of love for the sport. A dedicated father of three, working as a content manager, covering the fast-paced world of Formula 1, Formula 2, Formula 3, Formula E, and IndyCar.

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